dotMobi launches in May 2006 with a Sunrise Registration Period open to trademark holders. In late August, the General Registration Period will follow. This period is open to the public and continues indefinitely.

Sunrise Registration

The Sunrise Registration is an opportunity for trademark holders to register their trademarks as dotmobi names. This is divided into two time periods:

Limited Industry Sunrise

On Monday May 22, the mobile industry will have an opportunity to register their trademark names as dotmobi domain names. The mobile industry has been defined by mTLD and consists of companies that are members of mobile industry organizations such as GSMA, CTIA , MMA , CWTA, MEF and RCA. This Limited Industry Sunrise continues until Monday May 29.

Trademark Sunrise

Monday June 12 is the start of the Trademark Sunrise when all other trademark holders can register their trademark as dotmobi domain names. Trademark Sunrise continues until Monday August 21, a period of 70 days.

General Registration

Beginning on August 28, dotmobi registration is open to everyone. This General Registration continues indefinitely. General Registration commences with a short two week registration period known as Landrush when desirable dotmobi domain names may be registered at a premium price.